About SAEL
STRAIGHT ARROW ENTERPRISES LTD (SAEL) was founded in year 2010 as a consultancy firm specializing in Project management, Quality Management systems, Environmental Impact assessments/Audits and Agro-processing and value addition. Over the years, the firm has undertaken many projects and accumulated skills, know-how and experiences in these areas. In 2013, we identified an unmet need in the Agro-processing and decided to diversify from consultancy to actual processing and value addition of foods. This is what saw the birth of SAEL- Foods division of Straight Arrow Enterprises.
Our Core Values
We pride ourselves in;
Honesty
We are trustworthy.
Efficiency
We keep our word and deliver as promised.
Professionalism
We are competent.
Value Addition
We maximize on available resources without compromising quality.
.
Our Founder
Dr. Patrisio Njiru Njeru (PhD,MBA, MSc,BSc) CEO/MD.
- Education / Training – Our CEO holds a PhD in Food Science from Kiel, Germany, MBA from Strathmore Business School, MSC from Egerton University and a Bachelors degree in Food Science where he graduated with a first class Honors.
- Industry Experience – Over 17 Years experience in food processing from production supervisor to Production Manager
- Consultancy – Lead auditor HACCP, Food safety ISO 22000, occupation health and safety ISO 45001, Environmental health and safety ISO 14001.
- Awards – He has won numerous awards including; The Top 40 Men Under 40 award (2015) being among the young entrepreneurs in Kenya under 40 years.
- Currently – Lecturer, Department of Food Science & Technology, Technical University of Kenya
- Rotarian, and the President Rotary Club of Kitengela Rotary year 2020/2021